MH Labs ("we," "our," or "us") operates the website simpleintake.pro and the Simple Intake managed service. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services (collectively, the "Services"). We are committed to compliance with applicable privacy laws, including the General Data Protection Regulation (GDPR).
By using our Services, you consent to the practices described in this policy.
1. Information We Collect
We believe in data minimization and only collect information that is necessary to provide our Services.
A. Information You Provide
When you complete our intake questionnaire, request an audit, book a session, or otherwise engage with us, we may collect:
- Identity Data: Your name and professional title.
- Contact Data: Your email address.
- Professional Data: Information about your practice, business model, and service offerings as provided during the intake process.
- Transaction Data: Details about payments to and from you and details of services you have purchased.
B. Information Collected Automatically
We automatically collect certain information when you visit or use our Services. This information does not reveal your specific identity but may include:
- Device Data: IP address, browser type and version, operating system, and device characteristics.
- Usage Data: Pages visited, referring URLs, time spent on pages, and interaction patterns.
- Location Data: Approximate geographic location based on IP address.
2. How We Use Your Information
We use the information we collect to:
- Deliver our Services. To build and manage your Authority Gateway, process your intake questionnaire, and fulfill service engagements.
- Communicate with you. To send service updates, respond to inquiries, and provide administrative information about your account or project.
- Process transactions. To fulfill and manage orders, payments, and billing.
- Improve our Services. To understand how users interact with our website, identify trends, and enhance the user experience.
- Protect our Services. To detect and prevent fraud, abuse, and security incidents.
3. Third-Party Service Providers
We share your data with trusted third-party vendors who perform services on our behalf. These providers only receive information necessary to perform their designated functions and are obligated to maintain confidentiality.
Payment Processors
We use secure third-party payment gateways to handle financial transactions. We do not store your credit card or payment method details on our servers. All payment data is processed by our third-party payment providers, whose use of your personal information is governed by their respective privacy policies.
Analytics
We use analytics tools to understand how users interact with our website:
- Google Analytics: Uses cookies to track website traffic and user behavior.
- Google Tag Manager: Manages tracking scripts and tags.
- Facebook Pixel: Helps us measure advertising effectiveness and optimize campaigns.
Infrastructure
- Cloudflare: For security, performance optimization, and bot protection (Turnstile).
- Vercel: For website hosting and delivery.
4. Cookies and Tracking Technologies
We use cookies and similar tracking technologies (such as web beacons and pixels) to access or store information. You can control cookie preferences through your browser settings. Disabling certain cookies may limit the functionality of our Services.
5. Data Retention
We retain your personal information only for as long as is necessary for the purposes set out in this policy, unless a longer retention period is required or permitted by law. When your data is no longer needed, we will securely delete or anonymize it.
6. Your Privacy Rights
GDPR Rights (EEA Residents)
If you are a resident of the European Economic Area, you have the following rights:
- Access: Request copies of your personal data.
- Rectification: Request correction of inaccurate information.
- Erasure: Request deletion of your personal data, under certain conditions.
- Restrict Processing: Request that we limit how we process your data.
- Object to Processing: Object to our processing of your personal data.
- Data Portability: Request transfer of your data to another organization or directly to you.
CCPA Rights (California Residents)
If you are a California resident, you have the right to:
- Request disclosure of the categories and specific pieces of personal data we have collected.
- Request deletion of your personal data.
- Opt out of the sale of your personal information. We do not sell personal information.
To exercise any of these rights, please contact us through the support form on our website.
7. Data Security
We have implemented appropriate technical and organizational security measures to protect your personal information, including encryption in transit and at rest. However, no method of electronic transmission or storage is completely secure. You are responsible for maintaining the confidentiality of your account credentials and for restricting access to your devices.
8. International Data Transfers
Our servers and service providers may be located outside your country of residence. By using our Services, you consent to the transfer, storage, and processing of your information in jurisdictions that may have different data protection laws than your own. We take appropriate safeguards to ensure your data remains protected in accordance with this policy.
9. Children's Privacy
Our Services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we learn that we have collected information from a child, we will take steps to delete it promptly.
10. Updates to This Policy
We may update this Privacy Policy from time to time. The updated version will be indicated by an updated date at the top of this page and will be effective as soon as it is accessible. We encourage you to review this policy periodically.
11. Contact Us
If you have questions or concerns about this Privacy Policy, please contact us through the support form available on our website.